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... With Foreword by Philip Kotler Originally Published in 1981 by Praeger Publishers. 3 TABLE OF CONTENTS THE MARKETING OF IDEA... ...agent with national influence is Harvard psychiatrist Robert Coles. Through his 13 books and more than 350 articles he has worked to communicate the... ...nd which they will demarket. Such editorial discretion is one way that owners and publishers influence public opinion (Ferguson and McHenry 1973, p... ...ita consumption of cigarettes in the world, government sponsored posters and comic books carrying messages illustrating adverse effects of smoking, ... ...n India's population control program. Nutrition messages were publicized in comic books (Berg 1970, p. 1402) and distributed in India where use has... ... relevant ideas and advice along with their tangibles. It is surprising that book publishers are not widely involved in the promotion of reading imp... ...erett M. and F. F. Shoemaker. 1971. Communication of Innova.tions. London: Collier- Macmillan. Rokeach, M. 1973. The Nature of Human Values. New York...

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...its fifteenth edition, The Chicago Manual of Style--the essential reference for authors, editors, proofreaders, indexers, copywriters, designers, and publishers in any field--is more comprehensive and easier to use than ever before. Those who work with words know how dramatically publishing has changed in the past decade, with technology now informing and influencing ev...

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...d hyperlinked paragraphs online—has become the authoritative reference work for authors, editors, proofreaders, indexers, copywriters, designers, and publishers. This hundred-plus-year evolution has taken place under the ongoing stewardship of Chicago’s renowned editorial staff, aided by suggestions and requests from the Manual’s many readers. One of the most significan...

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...roviding public access to the world's most complete collection of electronic books on-line as well as offer a variety of services and resources that ... ...mpaign" to promote literacy, accessibility, and enhanced reading. Authors, publishers, librari and technologists unite to expand reading with eBook... ...mocracy, Tam- many Hall; Associated Press, Typographical Union No. 16; The Macmillan Company, Chicago, Milwaukee & St. Paul Railroad. But do lzot ... ...12 The University of Chicago Press 25. Names for the Bible and other sacred books: (Holy, Sacred) Scriptures, Holy Writ, Word of God, Book of Books... ...Authorized Version (A. V.), Revised Version (R. V.), Polychrome Bible. 27. Books and divisions of the Bible: Old Testament, Pentateuch, Exodus, I1 ... ... in names of commercial firms : .'14 The University of Chicago Press The Macmillan Co., Macmillan & Co., Harper Bros.; Chicago, Milwaukee & St. P... ... as abbreviations, but not the chemical symbols, nor " format " of books : Macmillan & Co., Mr. Smith, St. Paul, no. I, Chas. (see 83), ibid., s. v...

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...adame Bovary, or the antibiotic, or The New York Times? Well, it depends. If books have to be copied out by hand, then Madame Bovary is just like the ... ...cut by copies that don’t have to pay the research costs? How are authors and publishers and drug manufacturers to make money? And if they can’t make m... ...music were a threat to the traditional music business, but digital copies of books? I am skeptical. This book will be freely and legally available onl... ...atute of Anne—the first true copyright statute—was produced partly because of publishers’ fights with booksellers; the authorial right grew as an aftert... ...true copyright statute—was produced partly because of publishers’ fights with booksellers; the authorial right grew as an afterthought. 5 The history o... ...rticularly those affecting expression. He believed, for example, that giving publishers monopolies over great public domain books caused a disastrous ... ...., 205. 34. Ibid., 206. 35. Margaret Mitchell, Gone With the Wind (New York: Macmillan, 1936). 36. SunTrust Bank v. Houghton Mifflin Co., 136 F. Supp. ... ..., An Introduction to the Industrial and Social History of England (New York: Macmillan, 1901), 219. 2. Although we refer to it as the enclosure moveme... ...duct and Marginal Private Net Product,” in The Economics of Welfare (London: Macmillan, 1932), available at http://www.econlib.org/Library/NPDBooks/Pi...

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...It was known to me his setting up in 1980’s of a new literary and artistic avant-garde movement that he called “paradoxism”, because I received some books and papers dealing with it in order to review them for the German journal “Zentralblatt fár Mathematik”. It was an inspired connection he made between literature/arts and science, philosophy....

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...avant-garde movement that he called “paradoxism”, because I received some books and papers dealing with it in order to review them for the German jo... ...associations and universities in Brazil. Within 2o years of existence, 25 books and over 200 commentaries (articles, reviews) have been published, p... .... Do you writers sell your feelings? Do you create only for money?? Only books about crimes, sex, horror are published. Where is the true Art? In be... ...s and its Applications” (Dordrecht). 510. Dordrecht: 11 Kluwer Academic Publishers. xiv, 311 p. (2000). [ISBN 0-7923-6340-X/hbk; ISSN 0921-3791] ... ...ematics and its Applications (Dordrecht). 510. Dordrecht: Kluwer Academic Publishers. xiv, 311 p., 2000. [22] Marcel, Gabriel, "Man against Mass So... ...g, Allen T., Introduction to Mathematical Statistics, Second edition, The Macmillan Company, New York, 1969. [74] Howe, Denis, Neutrosophic Logic (or...

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...cess people can be re-located. He found none. On his return he vows to search for solutions to the planet's most pressing problem. He has written six books of his planned fourteen book series and invites you to read them....

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... because of our values.‖ ---―As I understand it from reading your books, your interests are in how we arrive at our ethical or moral values,... ...zation.‖ ―On my voyage I was accompanied by CDs containing the great books of the East and the West. I read the Bible and the Koran several tim... ... in other directions—like into video games, television, or murder mystery books. Why learn the multiplication tables or how to add when you have a ca... ... and Society. Vol. 7, 2005) 26. Nature, Vol. 394, No. 6691, p. 313 (1998) Macmillan Publishers Ltd 27. Miranda v. Arizona (1966) 384 U.S. 436 28. G... ...ty. Vol. 7, 2005) 26. Nature, Vol. 394, No. 6691, p. 313 (1998) Macmillan Publishers Ltd 27. Miranda v. Arizona (1966) 384 U.S. 436 28. Gonzales v....

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... 2002 This book can be ordered in microfilm format from: Books on Demand ProQuest Information & Learning (University of... ...lmlund, Mikko Karttunen, G henther Nowotny, http://physicsweb.org/TIPTOP/FORUM/BOOKS/describebook.phtml?entry_id=116. [15] Halld Jn, S., The Logic ... ...llingworth, Valerie, The Penguin Dictionary of Physics, second edition, Penguin Books, 1991. [25] Klein, Felix, Vergleichende Betrachtungen hber neu... ...ght on Which Are Founded the Mathematical Theories of Logic and Probabilities”, MacMillan, London, 1854 (reprinted by Dover in 1958). [7] Cheng Y., Ka... ...d Bayesian Methods in Applied Statistics, P .F. Fougere Editor, Kluwer Academic Publishers, Dordrecht, Holland, 1990). [27] Jaynes E.T.,“Probability T... ...ature. Bantam, New York. 4. Buckminster-Fuller, Richard. (1979). Synergetics. Macmillan Publishing Co. Inc. URL: http://www.rwgrayprojects.com/syne... ...stems. Studies in the Philosophy of Biology, F.J. Ayala & T. Dobzhansky (ed.). Macmillan Press. [6] Cantor, Georg. (1953). Contributions to the Fou...

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... of society, one was liable to be diagnosed as "psychopathic". In his influential books, "The Psychopathic Personality" (9th edition, 1950) and "C... ...Freud's work (by the likes of Karl Popper, Adolf Grunbaum, Havelock Ellis, Malcolm Macmillan, and Frederick Crews) pertain to his - long-debunked -... ...ions and Awards "Managing Investment Portfolios in States of Uncertainty", Limon Publishers, Tel-Aviv, 1988 "The Gambling Industry", Limon Publis... ...ed", Narcissus Publications, Prague and Skopje, 1999-2007 The Narcissism Series (e-books regarding relationships with abusive narcissists), Skopje,... ... The EIGHTH, REVISED PRINTING (January 2007) is now available! Seven additional e-books, All NEW Editions, JUST RELEASED!!! Malignant Self Love, T...

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... 2 This book can be ordered in a paper bound reprint from: Books on Demand ProQuest Information & Learning (University of M... ...ral Layout by Kama Kandasamy. Cover design by Meena Kandasamy. Many books can be downloaded from this E-Library of Science: http://www.gallu... ...he reader to understand these new notions. We have given a possible list of books for the reader to understand background. We thank Dr. Kandasamy ... ...both, 2002. 4. BIRKHOFF, G., and MACLANE, S., A Survey of Modern Algebra, Macmillan Publ. Company, 1977. 5. BIRKHOFF, G., On the structure of abs... ..., and MANIN, Y. I., Linear Algebra and Geometry, Gordon and Breach Science Publishers, 1989. 21. LANG, S., Algebra, Addison Wesley, 1967. 22. LAY... ...ations, Hexis, Church Rock, 2004. 52. VOYEVODIN, V.V., Linear Algebra, Mir Publishers, 1983. 53. ZADEH, L.A., Fuzzy Sets, Inform. and control, 8, ...

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...s book can be ordered in a paper bound reprint from: Books on Demand ProQuest Information & Learning... ... Layout by Kama Kandasamy. Cover design by Meena Kandasamy. Many books can be downloaded from the following E-Library of Science: http... ...APHY This book has included in the references the available papers and books on Fuzzy Cognitive Maps and Neutrosophic Cognitive Maps and othe... ...1/A327183.php 11. Birkhoff, G., and MacLane, S. A Survey of Modern Algebra, Macmillan Publ. Company, 1977. 12. Birkhoff, G. On the structure of a... ...kers, World Politics, 30, 115-140, 1977. 53. Herstein I.N. Abstract Algebra, Macmillan Publishing Company, New York, 1990. 54. Herstein, I.N. Topi... ... A.I, and Y. I. Manin. Linear Algebra and Geometry, Gordon and Breach Science Publishers, 1989. 78. Lang, S. Algebra, Addison Wesley, Reading, Mass... ... of Technology, Chennai, June 1998. 180. Voyevodin, V.V. Linear Algebra, Mir Publishers, 1983. 181. Vysoký, P. Fuzzy Cognitive Maps and their Appli...

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... 2 This book can be ordered in a paper bound reprint from: Books on Demand ProQuest Information & Learning (University of Mi... ...al Layout by Kama Kandasamy. Cover design by Meena Kandasamy. Many books can be downloaded from: http://www.gallup.unm.edu/~smarandache/eBoo... ...e are only citing the texts that apply directly to linear algebra, and the books which have been referred for the purpose of writing this book. To ... ...oth, 2002. 4. BIRKHOFF, G., and MACLANE, S., A Survey of Modern Algebra, Macmillan Publ. Company, 1977. 5. BIRKHOFF, G., On the structure of abst... ... and MANIN, Y. I., Linear Algebra and Geometry, Gordon and Breach Science Publishers, 1989. 25. LANG, S., Algebra, Addison Wesley, 1967. 26. LAY,... ...n Research Press, Rehoboth, 2002. 59. VOYEVODIN, V.V., Linear Algebra, Mir Publishers, 1983. 60. ZADEH, L.A., Fuzzy Sets, Inform. and control, 8, ...

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...d," he is reputed to have said: "For I am their leader." http://www.salon.com/tech/books/1999/11/04/new_optimi sm/ People who exercise violence in ... ...hem had quite enough to eat or warm enough clothing or handsome lodgings or all the books they needed" - wrote Dame Rebecca West in her eternal "Bla... ...theme in "The Fall of Public Man: On the Social Psychology of Capitalism" (Vintage Books, 1978). One of the chapters in Devereux's aforementioned t... ...hat not past the thirteenth century. Max Weber, in his opus, "The City" (New York, MacMillan, 1958) described this mental shift of paradigm thus: "... ...ations and Awards "Managing Investment Portfolios in States of Uncertainty", Limon Publishers, Tel-Aviv, 1988 "The Gambling Industry", Limon Publis...

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...and preserved the inedible parts as trophies. These lurid deeds inspired a slew of books and films, most notably The Silence of the Lambs with Hann... ...hat not past the thirteenth century. Max Weber, in his opus, "The City" (New York, MacMillan, 1958) described this mental shift of paradigm thus: "... ...rofessionals - judges, police officers, criminologists, psychologists, journalists, publishers, prosecutors, lawyers, social workers, probation offi... ...rt to their erstwhile status as civil torts. Others should be wiped off the statute books altogether. Hundreds of thousands should be pardoned and a... ...e Brain). It can be preserved and shipped across time and space in capsules called books or or artwork. These are containers of triggers of physica... ...nce proceedings, and much more besides. The Internet represents major advantages to publishers. Consider the electronic version of a p-zine. Publi... ...htforward "medium replacement" or "medium displacement" battle. In other words, if publishers will persist in the simple and straightforward conver... ...ago, Chicago University Press, 1981). Max Weber, in his opus, "The City" (New York, MacMillan, 1958) wrote optimistically about urbanization: "The m... ...Freud's work (by the likes of Karl Popper, Adolf Grunbaum, Havelock Ellis, Malcolm Macmillan, and Frederick Crews) pertain to his - long-debunked -...

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...and preserved the inedible parts as trophies. These lurid deeds inspired a slew of books and films, most notably The Silence of the Lambs with Hann... ...hat not past the thirteenth century. Max Weber, in his opus, "The City" (New York, MacMillan, 1958) described this mental shift of paradigm thus: "... ...rofessionals - judges, police officers, criminologists, psychologists, journalists, publishers, prosecutors, lawyers, social workers, probation offi... ...rt to their erstwhile status as civil torts. Others should be wiped off the statute books altogether. Hundreds of thousands should be pardoned and a... ...e Brain). It can be preserved and shipped across time and space in capsules called books or or artwork. These are containers of triggers of physica... ...nce proceedings, and much more besides. The Internet represents major advantages to publishers. Consider the electronic version of a p-zine. Publi... ...htforward "medium replacement" or "medium displacement" battle. In other words, if publishers will persist in the simple and straightforward conver... ...ago, Chicago University Press, 1981). Max Weber, in his opus, "The City" (New York, MacMillan, 1958) wrote optimistically about urbanization: "The m... ...Freud's work (by the likes of Karl Popper, Adolf Grunbaum, Havelock Ellis, Malcolm Macmillan, and Frederick Crews) pertain to his - long-debunked -...

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...Freud's work (by the likes of Karl Popper, Adolf Grunbaum, Havelock Ellis, Malcolm Macmillan, and Frederick Crews) pertain to his - long-debunked -... ...ations and Awards "Managing Investment Portfolios in States of Uncertainty", Limon Publishers, Tel-Aviv, 1988 "The Gambling Industry", Limon Publis... ... click here) The Narcissism, Psychopathy, and Abuse in Relationships Series (E-books regarding relationships with abusive narcissists and psych...

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... 1995. This book can be ordered in a paper bound reprint from: Books on Demand ProQuest Information & Learning (University of Mic... ...enix, AZ 85020 USA Layout and cover design by Kama Kandasamy. Many books can be downloaded from: http://www.gallup.unm.edu/~smarandache/eBook... ...my who had taken all pains to format, verify the equations and design the books. We deeply acknowledge the services of Dr.K.Kandasamy who had done a... ...am S.M. and Alikhan S., Perspective on Urbanization and Migration. Allied Publishers Pvt. Ltd., New Delhi (1987). 2. Altekar A.S., The Position of ... ... 16. Bondy, J.A. and Murthy, U.S.R., Graph Theory with Applications, The Macmillan Press Ltd., Great Britain (1976). 17. Broing, G. and Van Duifhu... .... Desai, Neera, Women’s Employment and their Familial Role in India. Sage Publishers, New Delhi (1996). 25. Douglas P.H., and Pinksy, L., The Essent... ...akal, Sumathi, Red Light Area—Social Environment of Sex Workers. Dominant Publishers and Distributors, New Delhi (2001). 46. Kate M. Dunn, Peter R....

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...Introduction: The enterprise of messrs. T. Nelson & Sons and the friendly accommodation of Messrs. Macmillan render possible this collection in one cover of all the short stories by me that I care for any one to read again. Except for the two series of linked incidents that make up the bulk of the book called Tales of Spac...

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...ISE of Messrs. T . Nelson & Sons and the friendly accommodation of Messrs. Macmillan render possible this collection in one cover of all the short sto... ... Kipling had made his astonishing advent with a series of little blue-grey books, whose covers opened like window-shutters to reveal the dusty sun-gla... ...hing by itself; and if it is not too ungrateful to kindly and enterprising publishers, I would confess I would much prefer to see each printed ex- pen... ...s. He might have collected stamps or coins, or translated Horace, or bound books, or invented new species of dia- toms. But, as it happened, he grew o... ...e greater and lesser darknesses that indicated curtains, table, fireplace, bookshelves, and so forth. Then I began to perceive something unfamiliar in...

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...osevelt, to Mr. Schurz and to Mr. Choate, the editor, for himself, for the publishers, and on behalf of the readers, wishes to offer his sincere ackno... ...ibrary of Congress; to Messrs. McClure, Phillips & Co., D. Appleton & Co., Macmillan & Co., Dodd, Mead & Co., and Harper Broth- ers, of New Y ork; to ... ...d none of uncommon intelli- gence or education; but some of them had a few books, which he borrowed eagerly. Thus he read and reread, AEsop’s Fables, ... ...tings of Abraham Lincoln: V ol One to write; not only making extracts from books he wished to remember, but also composing little essays of his own. F... ...ess” with a dissolute partner, who drank whiskey while Lincoln was reading books. The re- sult was a disastrous failure and a load of debt. Thereupon ... ...5.75 of cost to start upon, that is, $1.75 to clerk, and $2 to each of two publishers of papers. Judge Logan thinks it will take the balance of $20 to...

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...y restless, wasting my energies in the futile beginning of ill-con- ceived books. One does not settle down very readily at two and forty to a new way ... ...content- ment to those wider dreams. I like to think of him so, with brown books before him lit by the light of candles in silver candlesticks, or hea... ... trunks and boxes. There are cupboards on either side of the fireplace and bookshelves with books above them, and on the wall and rather tattered is a... ...e a particu- larly good thing of the books. A number of competing firms of publishers sprang into existence specialising in Science and Art Department... ...aid. “And next, what size shall we have?” said Cossington. “Something like MacMillan’s Magazine—or Longmans’; Longmans’ is better because it has a who... ...ye, and before 1911 was out, the Blue W eekly was printing twenty pages of publishers’ ad- vertisements, and went into all the clubs in London and thr...

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...enilia, Poems in Prose, with a Biographical Sketch of the Author, by S. J. Macmillan, 1890; First Love, and Punin and Baburin from the Russian, with a... ...orner, a table in the middle, several chairs, and a bookcase piled up with books. At the table sat a woman of about thirty. She was bareheaded, clad i... ...sked. “Yes. He will be back directly. He has gone to the library with some books.” Ostrodumov spat to one side. “Why is he always rushing about nowada... ...t he should be in love! Mashurina scowled. “He has gone to the library for books. As for falling in love, he has neither the time nor the opportunity.... ... who was pouring out sherry. He spoke reverentially about the great Moscow publishers, and Ladislas, notre bon et cher Ladislas, did not leave his lip...

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...ing weather – cold winds and grey skies. I have been reading heaps of nice books; but I can’t go back so far. I am reading Clarendon’s Hist. Rebell. a... ...man. It turned out that a Scotch doctor – a professor – a poet – who wrote books – gross wie das – had come nearly every day out of Frankfurt to the E... ... They could find apparently no measure adequate to express the size of his books. In one way or another, he had amassed a princely fortune, and had ap... ...ld word with them. P. G. himself promised to help me in my bar- gains with publishers, which, said he, and I doubt not very truthfully, he could manag... ...it will be good, but I think it ought to sell in spite of the deil and the publishers; for it tells an odd enough experience, and one, I think, never ... ...ol- ume, and it will never find a more appropriate place. It was May 1874, Macmillan, I believe. (3) Plays. I did not un- derstand you meant to try th... ...ere, of course, comes the hitch. I do not know Mr. Bentley, and I fear all publishers like the devil from legend and experi- ence both. However, when ...

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...ideals have been elaborated, in the first instance, by solitary writers of books, and yet powerful sections of the wage-earning classes have accepted ... ...rk of Mr. John Graham Brooks, called “American Syndicalism: the I. W. W.” (Macmillan, 1913). American labor conditions are very dif- ferent from those... ... on the subject of food production. But Kropotkin is an exception. His two books, “The Conquest of Bread” and “Fields, Factories and Work- shops,” are... ...those who would be classed as idlers might be included artists, writers of books, men devoted to abstract intellectual pursuits—in short, all those wh... ...mple, the publishing of books. There will not, under Socialism, be private publishers as at present: under State Socialism, presumably the State will ...